Jamaica Tourism Board

2019 – Website Pages Redesign

In this project I was in charge of the re-design of the pages for the Jamaica Tourism Board,  the official source for vacation planning in Jamaica.
The user visits this pages to discover things to do, hotels, history, culture and itineraries.
My task here was to create a design easy to navigate, in line with the spirit, colors and tone of voice of the Jamaica Tourism imagery.
I have used fresh, bright colors and natural textures to recall the natural environment of Jamaica.
The booking mask is very visible and central to give immediate access to the user.